Pablo Zamudio
Always There, 2024
In our rapidly evolving world, technology plays an integral role. While we cannot stop or change this progression, we must adapt thoughtfully, ensuring we harness its benefits without losing our natural essence and focus on what truly matters.
Privacy concerns have grown as technology advances—our conversations, images, and daily patterns are monitored for commercial purposes. Emerging technologies like facial recognition and voice cloning further blur the lines between reality and simulation, prompting reflection on the authenticity of our experiences and the longevity of our digital footprint.
“In my artistic practice, I make use of a computer to sketch my paintings, facilitating experimentation with colours and adjustments without generating material waste, thereby optimizing space in my studio before translating the concept onto canvas. Utilizing a grid as a foundational element allows me to structure and refine patterns, serving as a visual metaphor for the interconnected grid of unseen energy and ideas that defines our existence. This creative process echoes my belief that we navigate life by tracing connections, as portrayed in my piece Always There featured in the Provocation Art Exhibit.”
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Pablo Zamudio was born in 1974 in Guadalajara, Jalisco, Mexico, and began painting at the age of 15. His natural talent was evident early on, and during high school in Walla Walla, Washington, he was recognized with an Art Excellence award from the Washington Congress.
In 1997, Zamudio moved to Vancouver, British Columbia, Canada, where he immersed himself in graphic design, working for companies such as Westbeach, Option NFA, and Level, all while continuing to paint and exhibit his work globally. His artwork reflects a vibrant use of colors and geometric shapes influenced by his Mexican heritage—inspired by the colorful markets, fruits, flowers, indigenous art, and traditional clothing of his homeland. His fascination with geometry extends to Mayan, Zapotec, and Aztec symbols, loom weavings, and Huichol art, which have profoundly shaped his artistic journey and deepened his interest in visual art.
From 2003 to 2020, Zamudio owned and operated El Kartel, a prominent venue in Vancouver’s fashion and art scene, known for curating numerous art events annually and becoming a cornerstone of the city’s cultural landscape.
In 2023, Zamudio revived one of his legendary group shows, “Amigos,” in collaboration with visual artist and novelist Douglas Coupland and artist and curator Drew Young. This collaboration marked a significant event in Vancouver’s art community, showcasing Zamudio’s ongoing influence and commitment to fostering creativity and collaboration. Recent commercial work includes campaigns for Holt Renfrew, Canada’s Designer Fashion, Beauty & Lifestyle Retailer.
Zamudio’s experiences living amidst the natural beauty of British Columbia—its lakes, seas, forests, mountains, and breathtaking sunsets—have enriched his artistic vision, emphasizing themes of nature, geometry, numbers, and spirituality in his work.
Instagram: @pabloz74
